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Damart teams up with local support group to raise money for Breast Cancer Now

    Home Charities Damart teams up with local support group to raise money for Breast Cancer Now
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    breast cancer now

    Damart teams up with local support group to raise money for Breast Cancer Now

    By Damart Corporate | Charities, Fashion, Local | Comments are Closed | 10 January, 2019 | 6

    Yorkshire-based fashion retailer, Damart, has teamed up with six women from a local breast
    cancer support group to model its charity pink vest to raise funds for Breast Cancer Now.
    This latest campaign was launched to support Breast Cancer Awareness Month, a national
    initiative in October to raise awareness of the disease.

    The six volunteers are members of Life After Breast Cancer Support, a Doncaster-based
    breast cancer support group for women who have experienced breast cancer. Life After
    Breast Cancer Support was founded to provide support and friendship to women who have
    been diagnosed with breast cancer, encouraging an outgoing and positive lifestyle after
    breast cancer diagnosis.

    Teaming up with Damart to increase awareness and help raise fund for Breast Cancer Now,
    the six women modelled Damart’s limited-edition pink vest and have been featured in
    thousands of Damart catalogues across the country. Profits from the sale of the pink vest
    will go to Breast Cancer Now to help fund vital research.

    Damart’s Head of Ecommerce, Ben Phillips, said: “It has been an honour to invite the six
    volunteers from Life After Breast Cancer Support to model this year’s limited-edition pink
    vest. It is important to hear the positivity and bravery of these local women, as it
    encourages others – both in our local community and nationwide – to live a happy and
    positive life after breast cancer diagnosis.”

    To see behind the scenes of Damart’s photoshoot with Life After Breast Cancer Support, and
    to hear the six women’s stories, please go to
    https://www.youtube.com/watch?v=G_tRXJ2QImM

    Damart’s limited-edition pink vest comes in sizes XS-2XL, with the sleeveless vest design
    priced from £17 and the short-sleeved t-shirt design priced at £19. A £4 donation will be
    made to Breast Cancer Now from the sale of each item, contributing to the charity’s mission
    to stop women dying from breast cancer by 2050.

    Damart has raised more than £200,000 for the charity over the past decade through sales of
    its pink vest.

    For more information and to purchase the limited-edition pink vest please go to
    www.damart.co.uk/breast-cancer-now

    Ends

    For more information, photography or press samples please call Bea Doyle or Charley
    Richardson at MCG PR on 0113 307 0113 or email bea.doyle@mcgpr.co.uk

    Download Damart teams up with local support group to raise money for Breast Cancer Now here
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