Damart UK Corporate website for jobs in fashion, press releases, news and financial informationDamart UK Corporate website for jobs in fashion, press releases, news and financial informationDamart UK Corporate website for jobs in fashion, press releases, news and financial informationDamart UK Corporate website for jobs in fashion, press releases, news and financial information
  • Home
  • About
    • Our Vision
    • Our Brands
    • Our Heritage
    • Key Facts
    • Meet The Team
    • Our Awards
  • Responsibilities
    • Our Commitment
    • Our Charities & Partnerships
    • Our Ethical Policies
    • Modern Slavery Agreement
      • Modern Slavery Statement 2016 (PDF)
      • Modern Slavery Statement 2017 (PDF)
      • Modern Slavery Statement 2018 (PDF)
      • Modern Slavery Statement 2019 (PDF)
      • Modern Slavery Statement 2020 (PDF)
      • Modern Slavery Statement 2021 (PDF)
    • Gender Pay Report
  • Media
    • Press Releases
    • Press Area Login
      • SS20 Lookbook Library
      • AW20 Lookbook Library
  • Careers
    • Working For Damart
    • Benefits & Rewards
    • Meet The Team
    • Join The Team
  • Contact
  • Logout

Thermal expert Damart showcases how to stay cosy with new TV ad campaign

    Home Corporate Thermal expert Damart showcases how to stay cosy with new TV ad campaign
    NextPrevious
    red coat womens fashion

    Thermal expert Damart showcases how to stay cosy with new TV ad campaign

    By Damart Corporate | Corporate, Fashion | Comments are Closed | 2 November, 2020 | 0

    With temperatures falling and winter just around the corner, thermal expert Damart has launched an exciting new TV advertising campaign showcasing its Thermolactyl* thermal collection, designed to keep you cosy and warm.

     

    With the straplines ‘Get Your Cosy On’, ‘Get Your Toasty On’ and ‘Get Your Snuggly On’ the 30 second ads are running during popular TV shows on ITV, ITV Breakfast and Channel 4 across Granada and Yorkshire networks – Damart’s heartland.

     

    The campaign features key pieces from the company’s thermal collection including a bright red coat, sparkly jumper, fashionable knitwear and jeans – all using Damart’s thermal textile intelligence for keeping snuggly and warm.

     

    Damart’s Head of Marketing, Michelle Cording said: “Damart has a great, fashionable thermal collection which includes a range of products and is not just about base layers. We want to remind people what we have to offer as the weather cools down and show how they can snuggle up and be lovely and cosy at home this winter. Our thermals are known for being the best on the market when it comes to keeping you toasty and warm, but not too warm.

     

    “The campaign is bright and modern and aimed at attracting new customers who haven’t previously discovered our brand and our clever thermal technology.”

     

    The TV adverts will run from 6am – 12 midnight, October 1 – November 22 and will be supported by brand ads in regional newspapers and re-purposed for social media platforms.

     

    The campaign has been created by HOME and the media buying agency is MediaCom.

     

     

    Ends

     

     

    For further information, please contact Carys Barker carys.barker@mcg.agency or Natalie Ashen Natalie.ashen@mcg.agency

     

    *Thermolactyl was invented by Damart almost 70 years ago and works by providing lightweight insultation against the cold and is worn by fashionistas and North Pole explorers alike.

     

    Download Thermal expert Damart showcases how to stay cosy with new TV ad campaign here
    aw20, damart, fashion, thermal, thermolacytl, tv ad, tv campaign, womens wear
    Damart Corporate

    Damart Corporate

    More posts by Damart Corporate

    Related Post

    • women in winter clothing

      Damart launches national TV ad campaign in time for winter

      By Damart Corporate | Comments are Closed

      With the cold weather on its way, Damart UK is launching its first national TV campaign in over six years which will focus on their new AW21 Thermolactyl collection. Damart is a household name inRead more

    • damart spring summer collection

      Damart summer collection

      By Damart Corporate | Comments are Closed

      With warmer days fast approaching and your social calendar beginning to fill up, it’s time to find some vibrant pieces to brighten up your summer wardrobe. Damart’s latest collection contains an array of looks perfectRead more

    • group of staff with clothing donation

      Damart colleagues come together to support Ukraine

      By Damart Corporate | Comments are Closed

      Bingley-based retailer, Damart has responded to the Ukraine crisis by sending crates of Damart clothing and products, plus donations from staff, to help the refugees. Members of the team across Damart’s two sites pulled togetherRead more

    • two men bowling

      Damart bowls over local tournament with continued sponsorship

      By Damart Corporate | Comments are Closed

      Bingley-based home shopping giant, Damart is to continue its sponsorship of the Ben Ramsden Merit crown green bowling competition this year.   The competition, which Damart has sponsored for several years, is organised by BradfordRead more

    • damart vintage sportwear

      Thermal expert Damart launches new Vintage Sport range

      By Damart Corporate | Comments are Closed

      Keep cosy whether you’re being active or relaxing in Damart’s new trend-led thermal Vintage Sport range, designed to keep you warm and comfortable in the cooler months. Damart has been well known for its expertiseRead more

    NextPrevious

    Recent Posts

    • Damart summer collection
    • Damart colleagues come together to support Ukraine
    • Damart bowls over local tournament with continued sponsorship
    • Thermal expert Damart launches new Vintage Sport range
    • Keep snug, smile and save with Damart’s range of family thermals

    Archives

    • April 2022
    • March 2022
    • February 2022
    • November 2021
    • October 2021
    • August 2021
    • July 2021
    • April 2021
    • February 2021
    • January 2021
    • November 2020
    • October 2020
    • September 2020
    • July 2020
    • May 2020
    • April 2020
    • March 2020
    • February 2020
    • January 2020
    • November 2019
    • August 2019
    • July 2019
    • June 2019
    • May 2019
    • April 2019
    • March 2019
    • January 2019
    • December 2018
    • July 2018
    • April 2018
    • March 2018
    • February 2018
    • December 2017
    • October 2017
    • September 2017
    • August 2017
    • July 2017
    • March 2017
    • February 2017

    Categories

    • Charities
    • Corporate
    • Fashion
    • Local
    Copyright 2021 Damart UK | All Rights Reserved | Applicant Privacy Notice
    • Home
    • About
      • Our Vision
      • Our Brands
      • Our Heritage
      • Key Facts
      • Meet The Team
      • Our Awards
    • Responsibilities
      • Our Commitment
      • Our Charities & Partnerships
      • Our Ethical Policies
      • Modern Slavery Agreement
        • Modern Slavery Statement 2016 (PDF)
        • Modern Slavery Statement 2017 (PDF)
        • Modern Slavery Statement 2018 (PDF)
        • Modern Slavery Statement 2019 (PDF)
        • Modern Slavery Statement 2020 (PDF)
        • Modern Slavery Statement 2021 (PDF)
      • Gender Pay Report
    • Media
      • Press Releases
      • Press Area Login
        • SS20 Lookbook Library
        • AW20 Lookbook Library
    • Careers
      • Working For Damart
      • Benefits & Rewards
      • Meet The Team
      • Join The Team
    • Contact
    • Logout
    Damart UK Corporate website for jobs in fashion, press releases, news and financial information